Promotions That Mean Business

There are thousands of events and promotions companies but we are a “Promotions That Mean Business” company.

What we try to do, is take over your existing promotions, or design new promotions for you, tailored to your business requirements and we do not consider them a success, unless they have improved your core business. (ex: If you are a ballpoint pen manufacturer, your promotional efforts and spend, should result in you selling more ballpoint pens).

What this means is that we take responsibility for what we do and we do hope you will see the benefit and difference, in working with us.

Obtaining for ITC in 1992, a 3 year contract with the BCCI (Board of Control for Cricket in India) as the Official Sponsor of the Indian Cricket Team.
Organising for the first and only time in India, The World Cup Badminton Championship in 1993.
Successfully obtaining a sponsorship commitment worth US$1,00,000/- from Air India for the World Cup Badminton in 1993 to act as official carriers to the event.
Independently conceptualising and successfully launching, India's premier professional golf circuit - "The Classic Tour", in 1993.
Creating and establishing "The Scissors Cup" - India's highest prize money football tournament, in 1993
Obtaining for the company, a sponsorship agreement with Indian Airlines as "The Official Carrier to the Scissors Cup" in 1994. This was the first ever-commercial sponsorship committed by Indian Airlines to a sports event.
Conceiving the idea to bring top level men's professional tennis to India with an ATP Tour event to be known as the Gold Flake Open and commencing negotiations with IMG Hong Kong, on ITC Ltd.'s behalf in this regard. This tournament remains today, the biggest annual tennis event in India and is known as the Chennai Open.